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Have you always wanted to try curls/waves/smooth hair?

BUT you have not tried it as you do not want to damage your hair.

 

Why not consider ADVANTE STYLE, an Award-winning Styling Treatment

Bleached / Highlighted / Damaged / Fine hair cannot be permed or straightened.

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Debunking the Myth:

In the past, these types of hair were unable to withstand traditional perm and rebonding lotions due to their high pH levels.

However, ADVANTE STYLE is the World’s First Styling Treatment which uses a gentler, slightly acidic formula, allowing you to explore different styles!

Indeed, this myth is true. 

 Traditional perm and rebonding lotions relied heavily on Thioglycolic Acid, which only works effectively at high pH levels (typically between 8 and 9.5).

This high alkalinity opens the hair cuticles, causing more damage, especially to bleached or chemically treated hair.

However, ADVANTE STYLE has a revolutionary breakthrough!

By working at a slightly acidic pH of around 5.5 to 6.5, this gentle approach significantly reduces the risk of damage, making it suitable for even the most damaged hair types.

THE FACT: 

Perms/Smoothening makes your hair dry and brittle over time.

Traditional lotions use either Thioglycolic Acid - which damages hair irreversibly or Cysteamine - milder but less effective for long-lasting curls.

ADVANTE STYLE uses a revolutionary ingredient Glyceryl Mono-thioglycolate (GMT), customers can enjoy beautiful bouncy, lasting curls or natural smooth hair without any further damage!

The damage caused by Thioglycolic Acid to hair cuticles after a perm or rebonding is irreversible. The cuticle (outer barrier of hair) protects it from environmental damage like UV rays and humidity. When damaged, the hair loses its smoothness and shine, eventually becoming dry and brittle.

On the other hand, Cysteamine is a milder alternative that causes less damage. However, it is not strong and lasting in humid climates.

ADVANTE STYLE features the revolutionary Glyceryl Mono-thioglycolate (GMT). This breakthrough ingredient works at a much lower pH, preventing the damage caused by alkaline-based lotions. As it is also infused with Japanese patented ingredients, ADVANTE STYLE not only gives you the stunning style you desire but also repairs your hair!

With ADVANTE STYLE, you can indulge in repeated perms and rebonding without any worries about hair damage.

THE MYTH:

THE STYLE:

Some customers are afraid that the perm/rebond turns out very stiff, not natural!

Presenting the Style:

Most of the perms/rebond in the market offer either

  1. Stiff curls/Pencil straight hair or

  2. Soft but not lasting

ADVANTE STYLE offers strong, lively curls/natural smooth hair that are soft to the touch and long-lasting, without compromising your hair health.

Traditional lotions:

  1. Thioglycolic Acid produces curls/rebonds that are strong but can be too stiff at times. It is strong, but not lively.

 

  1. Cysteamine produces curls that are soft and natural but are not bouncy.

ADVANTE STYLE produces curls/waves/smooth that are strong yet lively. They bounce naturally, feel soft to the touch, and can last for months! Most importantly, your hair’s health is NOT compromised during the treatment.

With ADVANTE STYLE, you can enjoy beautiful, long-lasting curls/waves/smooth without damaging side effects!

Voluminous & Beautiful Style that will last you in good shape for months!

We would like to humbly invite you to experience our award-winning treatment. Let's embrace a brand new amazing hair chapter together! ✨

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